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Our Allure Best of Beauty Winners!
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6 Biggest Brow Mistakes
Makeup Love Language Quiz
Get the Look
Megan Thee Stallion’s Day-to-Night Summer Makeup Tutorial
The Top 5 Lip Trends You Need To Know About
3 Scarily Simple Halloween Eye Looks
Glam Devil Halloween Look
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Illuminate What's Inside
Makeup meets skincare. With 5% Squalane + Hylaluronic acid, to deeply hydrate and moisturize.
New Arrivals
Check out our latest beauty drops
New
Illuminance™ Skin-Caring Foundation
28 Shades
$17.99
New
ColorStay Suede Ink™ Lipstick
18 Shades
$12.39
New
Colorsilk Digitones™
5 Shades
$5.99
New
ColorStay Micro™ Easy Precision Liquid Liner
3 Shades
$9.99
New
ColorStay Micro™ Brow Pencil
7 Shades
$9.99
New
Comfort + Control Tweezer
$13.99
Shades of Love
From shimmering rosy pinks to juicy cherry hues, shop the colors we're crushing on this Valentine's Day.
Trending
Must-haves you can't get enough of
Trending
ColorStay Skin Awaken™ 5-in-1 Concealer
19 Shades
$12.89
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Ultra HD Snap!™
24 Shades
$8.59
Trending
Super Lustrous™ Glass Shine Lipstick
14 Shades
$11.79
Trending
Revlon® Oil-Absorbing Volcanic Roller
$13.49
PhotoReady Candid™ Natural Finish Anti-Pollution Foundation
19 Shades
$11.99
So Fierce!™ Big Bad Lash Mascara
3 Shades
$11.29
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New ColorSilk Digitones
™
5 vivid shades. Intense HD color from root to tip. Make your move.
Best Sellers
They're cult classics for a reason
Best Seller
ColorStay Matte Lite Crayon™
12 Shades
$12.39
Best Seller
ColorStay™ Eyeliner.
8 Shades
$9.69
Best Seller
Revlon ColorStay Overtime™ Lipcolor
24 Shades
$12.39
Revlon Super Lustrous™ Nail Enamel
38 Shades
$6.49
Trending
ColorStay™ Crème Eye Shadow
18 Shades
$9.69
Best Seller
ColorStay™ Brow Pencil
5 Shades
$11.29
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