Witchcraft Your Look With Loren Gray

Get scary beautiful. Bring your most intense Halloween looks to life (or the after life) with this easy-to-follow tutorial. #WitchcraftMyLook


Step 1: Eyes To Die For

Want to cast a spell this Halloween? A totally witchin’ look starts with a hypnotic gaze. First step: Conjure up your shadow. Apply So Fierce!™ Prismatic Eye Shadow Palettes in Clap Back using your ring finger (clean, of course). Swipe onto your eyelids and blend.

Witch Tip: Try applying a contrasting shade below your bottom lash line for a spellbinding finish.

Step 2: Eternal Lines

Create a look so time-defying it’s practically immortal. To achieve this, you’ll need to summon a little liner magic by pairing a waterproof pencil with liquid eyeliner. Here’s how: apply ColorStay Line Creator™ Double Ended Liner in Blackout to your top and bottom waterline and along your outer lash lines. Start at the inner corner of your eye and glide outward, then smudge the outer line for a spooky-chic look. Next, grab ColorStay™ Liquid Liner in Blackest Black to add a bewitching touch. Simply draw a single fine line along your top lash line from the inner corner of your eye and glide out to form a sharp line that extends past the outer corner of your eye.

Witch Tip: Make it a ritual to always apply the pencil before the liquid eyeliner.

Step 3: Hauntingly High Lashes

Make your lashes look supernatural with our Extra Curl Lash Curler. After curling, lift your lashes even higher with So Fierce! Eyes Wide Open™ Mascara in Blackest Black. Place the mascara brush at your lash roots and wiggle it up to your lash tips, for a shockingly wide-eyed look that screams, “Witch, please!”

Witch Tip: No Halloween look is complete without enchanting power brows. Get yours in spirited form with ColorStay™ Brow Pencil in Auburn.

Step 4: Lips To Lust After

Keep the midnight hour going with ColorStay Satin Ink™ Crown Jewels Collection in Royal Amethyst. Use the pointed applicator tip to define your lip line, then fill in your lips with the soft doe foot applicator. Give your color a minute to set as you grab your broomstick.

Witch Tip: A gothic-worthy pout calls for vixen-level nails. Polish yours off with Ultra HD Snap in Early Bird or Under My Spell.


Step 5: Channel Your Resting Witch Face

Invoke a flawless look that defies heat, humidity and other elements of nature. This Oil-Absorbing Volcanic Roller features Real Volcanic Stone to keep you shine-free on the go.

Witch Tip: Too much witches’ brew in your cauldron? Attract some cooling energy stat with a Stainless Steel Ball like this one. Roll it on and see post-Halloween puffiness go poof!